Breast cancer apparel and accessories at Advantage Bridal are geared for women who have experienced the battle against breast cancer firsthand or watched a grandmother, mother, daughter, sister or friend go through this potentially terminal illness. At Advantage Bridal, our cause is near and dear to our hearts. A portion of our proceeds goes to nonprofit organizations that support breast cancer research and raise funds for reconstructive surgery for underserved women. Our newest line of Fight Like A Girl apparel and accessories is the perfect gift that also offers encouragement! Choose from breast cancer t-shirts, hats or hoodies, adorned with a pair of pink boxing gloves and the pink ribbon. These are great to wear during breast cancer awareness walks and events, so show your support.
Support Breast Cancer and “Fight Like A Girl”
January 27th, 2012Nationwide Tour of Gowns by Brides Against America
January 26th, 2012Shop designer, couture and gently used bridal gowns for a good cause.
Brides-to-be can find their dream gown for a fraction of the retail cost at the Nationwide Tour of Gowns by Florida-based Brides Against Breast Cancer. Most gown prices range from $99 to $799, including hundreds of new, name brand and designer gowns valued up to $8,000. Exclusive designer and couture gowns valued up to $20,000 are also available at 25% to 75% savings.
Wedding gown sales are an important fund-raising event for Brides Agains Breast Cancer, which hosts more than 40 shows annually.
Gown sales help provide support, education and hope to men and women affected by breast cancer. Worldwide support of designers, manufacturers, bridal shops and individuals who donate a gown make it possible for the organization to hoste the Nationwide Tour of Gowns. Visit the website if interested in donating a wedding dress.
The Nationwide Tour of Gowns continues in Minneapolis March 10-11, Philadelphia March 31-April 1, and Atlanta April 13-15. Admission to the shows is free, although a VIP admission ($20) gives attendees a sneak peak at the gowns during “Power Hour” and the ability to buy first.
To date, the Brides Against Breast Cancer program has received more than 50,000 wedding gown donations, with an estimated resale value of more than $4 million. More than 70% of proceeds go directly to the services providing support, education and hope for those impacted by cancer.
Breast cancer awareness is an issue close to us at Advantage Bridal, where we understand firsthand how this diagnosis can impact one’s life. We donate a large percentage of proceeds of Pink Ribbon apparel and accessories, Fight Like A Girl shirts, Save the TaTas tanks, and breast cancer awareness apparel. Raise support in style with a personalized tank or tees that reads, “Survivor,” “Restored,” “Tough Chick” or “Hope.” Together, we can all do our part to help fight this deadly disease.
Sparkle from Head to Toe: Rhinestone I Do Shoe Stickers
January 25th, 2012The rhinestone “I Do” shoe stickers are some of the best sellers at Advantage Bridal! That’s because they’re adorable, affordable and add a touch of glam to the bottom of your wedding shoes.
Now, they come in even more fabulous colors, designs and for grooms, too. The crystal “I Do” shoe decals are available in clear diamond, pink, hot pink, bridal blue, bright blue, yellow, green, black, red and purple. Gorgeous rhinestone shoe stickers in every color for every bride!
We’ve also added new wedding shoe appliques with a ring or heart design.
For less than $10, brides can wear their something blue or match the crystals with their wedding colors. What a cute pic for the photographer before you walk down the aisle.
We carry other designs as well, including the glittery shoe appliques and cute bride and groom shoe stickers with sayings such as: Team Bride; I Do & Me Too; I’m Taken; Yes Dear; Game Over; and lots more!
These make great bride gifts or groom gifts at an affordable price. We know the bride will love this little something that brings some humor on her wedding day. Brides, dress up your wedding shoes with rhinestone shoe stickers that make a statement and make you sparkle from head to toe. We think your groom will get a kick out of them, too!
Purchasing Your Bridal Gown, Undergarments and Arranging Alterations
January 23rd, 2012Let’s face it: every bride wants to look her absolute best on her wedding day, and even the most perfect bridal gown usually requires some alterations to achieve a custom fit.
Selecting your ideal wedding gown is only the first step; buying the correct bridal undergarments are also very important. If ordering your wedding gown, it is usually best to purchase your bridal shoes, bridal bustier (bridal bra) and bridal gown slip as soon as your gown is delivered to the shop, which is typically from 4-16 weeks after your order is placed.
If purchasing from store stock, you can try on bridal undergarments at the time of your gown purchase. If you meet your seamstress at the bridal shop, she can usually help you choose your bridal bustier and advise you on the correct bridal slip for your gown.
Your bridal bustier will lift your bust and also act as a corset, providing a smooth and shapely line and preventing unsightly bulges under your gown. They pull you in at the waist, optimizing your feminine shape.
Many bridal bustiers are available with a very low cut for bridal gowns with a low back. There are bustiers with convertible straps and strapless
styles as well. Bridal undergarments are not usually returnable, so make sure to try them on with your gown before purchasing them or, if ordering online, be sure you have someone accurately measure your bustline, waist and torso. If the cups don’t quite fit, you can always use bra inserts to fill them out correctly.
Avoid a bra cup size that is too small for you, as your wedding day is not the time to be spilling out of your bra or risking an embarrassing malfunction. It’s better to choose a bustier that is a bit too large than one that is too small. Most brides don’t realize this, but your bridal bustier can be altered a bit in circumference for a custom fit.
The correct bridal slip can affect the length of your dress,and may even eliminate the need for hemming, saving you quite a bit of money. Buying your wedding shoes before the dress can also save you time and money in gown alterations. The size heel you wear or style you choose can affect the hemline on your gown. If you want to wait to buy your bridal shoes until after you find the perfect wedding dress, make sure you have an idea of what you want and bring a pair in similar heel height with you when altering your gown.
It is likely that you can rely upon your newly married friends to give you recommendations for the best bridal alternation shops. Word of mouth really
helps. Alterating a wedding gown requires detailed and precise sewing. It is advisable to take your wedding gown to somebody who has many years of experience in restyling and bridal dress alterations.
Usually professional bridal alteration shops are the best option since they have the expertise and the experience necessary to work on such a large and important garment.
There are mainly three types of alterations done.
Hemming to correct the length, bodice alterations and work on the sleeves if you have them. Most bridal gowns cannot be made longer, so if you are on the tall side, you will be ordering a gown with extra length and the manufacturers usually do not do a custom length. They simply add 3″-6″ to the bottom of the gown and you will need to have your seamstress hem your gown with your wedding shoes on.
Most alterations for wedding dresses require two to three fittings. Along with your undergarments, you will need your wedding shoes at the time of your first fitting so make sure you purchase them well before the day of your first appointment. It is also wise to bring your veil and headpiece, as the complete outfit will allow your seamstress to see the complete ensemble. Bridal veils are frequently altered as well. It’s a wonderful feeling to try on everything in advance of the wedding and know exactly how you will look on your big day. Consider taking your bridal jewelry to your final fitting for this reason.
The cost of altering your bridal gown depends upon the style of the dress and the complexity of work. We advise our brides to get an estimate of
the total cost of alteration from a minimum of two seamstresses. Rush services are usually double, so the quicker you schedule your alterations, the better chance you have of keeping the cost as low as possible. You should start your wedding gown alterations at least 6-8 weeks before your wedding to give your seamstress enough time to complete the job without rushing through it. We know of brides who tell the seamstress that the wedding is a couple of weeks prior to the actual date, just to be safe. Not a bad idea!
Bed Bridge $100K Wedding Contest
January 19th, 2012
Brides and grooms, you have until February 14 to win the Ben Bridge $100,000 Wedding of the Century. In celebration of the wedding jeweler’s 100 year anniversary, engaged couples have the opportunity to win a dream wedding that includes $30K in jewelry for the wedding party, a cash prize for the ultimate wedding and a honeymoon in Africa.
Simply visit Ben Bridge on Facebook, upload a photo of you and your honey and get friends to vote. We don’t promote wedding contests often, so when we do, it has to be good. This one just might be worth your time!
If you don’t win, and you’re a budget savvy bride looking to throw your dream wedding for cheap, there are numerous ideas and affordable wedding accessories at Advantage Bridal. We carry DIY wedding invitations and favors, as well as discount bridal shoes and reception decor.
Scour flea markets and swap meets for interesting pieces or props for a DIY photo booth. Search local parks, beaches and outdoor spaces for an inexpensive wedding venue. Throw the reception in a grand backyard or club house, which can often be rented for a nominal fee. Visit your city’s website for a list of local parks and beaches that may be available to rent for a ceremony.
You’ll be surprised what you can find with a little research. Buy a gently used bridal gown, sample dress or last year’s styles for even more savings. And you know what? You don’t need a bridal gown at all to feel and look like a bride. Think of all the glamorous styles seen on the red carpet. An elegant evening gown in white, ivory or champagne might do the trick.
It’s the accessories that say “bride.” Add a veil, rhinestone headpiece or bridal hat to a simple white gown. Add a sash, sparkly jewelry and a bridal jacket for more impact. You don’t have to spend thousands of dollars on your bridal ensemble or venue. A little creativity and imagination goes a long way. . .
Rustic Flair: Western Wedding Boots
January 19th, 2012
Wedding Website Benefits
January 17th, 2012Market yourself, your groom and your wedding with a wedding website. It’s not only a cinch to find a template, publish and share but guests will appreciate the extra effort.
Yes, traditional wedding stationery is still important, such as save the dates, bridal shower invites, wedding invitations and thank you cards. But in the age of iPhones and iPads, having a website can be a time saver for guests.
Why should you have a wedding website? It provides an easy platform for you to share pertinent info with your guests. You can post your engagement pictures, registry, venue/reception directions, vendor links, honeymoon destination, etc.
You choose the design template and what you’d like published on the site, including optional information. For example, share the story of how you and your fiance met (especially helpful for whirlwind courtships) or allow guests to RSVP online. It saves a stamp, a trip to the post office and helps reduce wedding stationery costs.
Many top wedding sites offer websites for free or a nominal fee. It also helps organize guest lists, reception seating and mailing addresses so you can simply print labels for wedding invites or thank you notes.
If you spend a little time up front creating a wedding website, it will save you more time down the road. If a guest leaves for the ceremony without the invite and directions, he/she can simply visit your site on their electronic device and find all the valuable info. It saves you time and your guests.
A simple Google search will direct you to popular free wedding websites, but you can also create your own using sites like Blogger. Make sure you do your research first, so that you don’t find yourself jumping through hoops or paying for something you thought was free.
Brides can register at AdvantageBridal.com for their bridal shower or wedding. Find unique bridal gifts, honeymoon apparel, bachelorette party supplies, and bride and groom gifts at our one-stop shop.
Finding the Right Gown for Your Shape
January 16th, 2012The ring has been bought, the question popped and now the fun begins….finding the perfect dress! But before you try on dresses that don’t flatter your figure, take some time to review these do’s and don’ts of finding the right dress for your shape.
Remember: Your actual body type will remain the same even if you’re planning to drop 20 pounds before exchanging vows. With that in mind, choose the gown that fits your body type today.
Got an Hourglass Figure? Do you have a big chest, big hips, and a thin waist? Yes? Then an A-line wedding dress with a dropped waist will show off your figure perfectly! For an even more flattering look pair your gown with a sweetheart neckline to show off your chest. Want something a little more daring if you are on the curvaceous side? Try a fit-and-flare gown like a mermaid or trumpet style and your curves will knock ‘em dead! But don’t get too carried away. Run from A ball gown or Empire-waist silhouette that may make you look disproportioned.
Are you Short Waisted? Or is your body naturally proportioned, except for the small distance from your ribs to your hips? Your best bet is probably a Princess-line silhouette – a gown that is fitted at the bodice and opening up gradually to a full skirt. This will elegantly elongate your figure. Your neckline of choice would be a portrait or halter neckline to show off your shoulders. If this doesn’t suit your taste, try a slightly dropped-waist gown. This type of gown will also lengthen your torso. Stay away from a sheath gown that will accentuate your short waist.
Is your Waist Thick? The rules of a short waisted gown apply but instead of a short waist, yours is not as clearly defined. The line from your shoulders to your hips is straight. Don’t lose heart! An Empire-waist wedding dress will deemphasize your waistline and give you a long, lean look. For you, your best bet is to steer clear of a Princess-line or basque waist. Both of these styles will draw too much attention to your middle.
Are you a Full Figure? You are probably more voluptuous than most. You’ve got full breasts, a bit of a tummy, as well as round hips and butt. The gown for you will probably be a ball gown wedding dress. This style of gown will hide quite a bit. Also, remember an A-line silhouette looks great on everyone. Just try to avoid a sheath gown. This will make you look heavier than you are. Also, avoid spaghetti straps.
Is your Body Pear Shaped? Are you small on top and heavy on the bottom? A basque waist or strapless ball gown will cover your bottom half and draw the focus on your better half. An Empire dress is also a safe bet for you. It will hug the tiniest part of your body and disguise your lower half. Run away from the sheath type of gown. A sheath, frankly, will be unflattering. Also, a trumpet- or mermaid-style gown will draw attention to your bottom.
Are you Thin? No matter if you’re short or tall, there’s not a whole lot of meat on your bones. Your perfect style of dress is a ball gown. A ball gown will make you look like a fairy-tale princess. Another style of dress that will complement your figure perfectly is a sheath dress. Almost all silhouettes will flatter your figure, but stay away from portrait, off-the-shoulder, or halter necklines if your collarbone is too bony.
And last but not least…Is your body type Petite? You’re probably not the star of the basketball team. You’re body has a tiny frame. For you, your best bet is to keep it simple. When you’re small, a big, elaborate gown can sometimes look as if it’s wearing you rather than the other way around. A sheath or A-line dress will work well. Keep in mind, almost all silhouettes will flatter your figure, though a big ball gown may overwhelm.
Have fun as you prepare to find the perfect gown for your big day! Advantage Bridal wants to help you in every way possible!
Focus on Green Weddings & Eco Brides
January 15th, 2012Green Bride Guide began its ten city tour on January 7, with stops in major U.S. cities through April. The exhibit showcases the green wedding movement, a 100% sustainable bridal booth and the nation’s leading green wedding vendors for eco brides hoping to do their part.
The green wedding tour schedule follows:
Bridal Fashion Debut Phoenix, AZ 1/7/12-1/8/12
Seattle Wedding Expo Seattle WA 1/14/12-1/15/12
Elite Events Atlanta GA 1/22/12
Bridal Shows Inc. Dallas TX 1/28/12
Baltimore Bridal Show Baltimore MD 2/4/12
Great Bridal Expo New York NY 2/10/12
Elite Events Savannah GA 2/26/12
Houston Wedding Showcase Houston TX 3/03/12
Washington Bridal Showcase Chantilly VA 4/15/12
Rocky Mountain Bridal Show Denver CO 4/22/11
The sustainable bridal booth features recycled cardboard trees, with bamboo poles and linen curtains, while green ventors are marked with a reclaimed wood frame. A description of what makes each product green is displayed on a reusable chalkboard garden sign in a small terracotta pot with real moss, and the sign marking the entrance to the pavilion is printed on recycled tyvek.
Visit Advantage Bridal for ideas on green wedding favors, such as plantable seed favors and linen favor bags, organic cotton bridal tank tops, seed place cards, burlap gift pouches, personalized water bottles and travel mugs (eco bridesmaid gifts), reusable monogram shopping tote, reusable lunch totes and more!
When planning a green wedding, remember the three Rs – reduce, reuse and recyle, because small changes can make a big impact. If you’re doing DIY favors, give something the guests can use at home or a tasty snack to nibble on. Shop for gently used wedding gowns or think about donating/selling yours after the big day. Choose bridesmaids dresses and shoes they’ll wear again. Use potted flowers or containers as centerpieces. Try a non-traditional bouquet with paper flowers, brooches or ribbon.
Less is more for the eco bride and we encourage everyone to do their part, no matter how seemingly insignificant!
Iconic Brides Still Inspire
January 13th, 2012
Formal Wedding Portrait of Jacqueline Bouvier Kennedy, 1953. Photo: John F. Kennedy Presidential Library and Museum
Despite bridal fashion becoming global and trends that come and go, modern brides are still inspired by some of the most glamorous and infamous style icons of past and present, such as Princess Grace Kelly, Audrey Hepburn, Elizabeth Taylor, Princess Diana, Jacqueline Kennedy, Ivanka Trump, Princess Charlene of Monaco and Catherine Middleton.
Celebrity weddings are also a source of inspiration for today’s brides, with magazines paying mega bucks to publish pics of the extravagant affair. So, what can we expect for 2012 bridal trends?
Royal weddings and royal brides always cause a stir, and maybe it’s because of the fairy tale stories we remember as children. The idea of a prince and princess marrying seems surreal in a modern world, but royal families still prevail in many places. And last year, all eyes were set on two momentous royal weddings between Prince William and Catherine Middleton and Prince Albert and Charlene Wittstock.
Color: Bold is in (think Pantone’s color of the year – tangerine tango). Expect to see vibrant bouquets, decor accents and accessories.
Illusion Neckline: Strapless style wedding gowns with a sheer fabric neckline adds a romantic, elegant flair.
Unique Headpieces: Veils and tiaras gain popularity when a princess-to-be says, “I Do.” But other headpieces, such as bridal hats, feather fascinators and unique hair accessories will continue to be seen down the aisle this year.
Traditional Twist: Wedding dresses in off-white, champagne or pales hues have hit the runway, while Disney has launched a princess inspired bridal gown collection.
Ruffles & Lace: Lace sleeves, embellished veils, layers and ruffles are making a comeback on wedding dresses.
Crystals Galore: Brides are enamored with rhinestone tiaras, crystal accents, dazzling jewelry and sparkles here and there. After all, it’s their day to shine!
Regardless of this year’s wedding trends, brides-to-be will always look to fashion icons of past and present. In essence, following the style of an iconic bride will create a timeless and classic look that’s not trendy at all. Make a statement by combining classic and modern elements.












